Jeff Kwatinetz

Jeff Kwatinetz (born April 15, 1965) is an American entertainment industry executive. He is the former CEO of The Firm, a media production and talent management company in Santa Monica, California, and current COO of CubeVision, the film and television production company he runs with his long-term partner Ice Cube. He is also the co-founder of BIG3, a 3 on 3 professional basketball league. 2Early life and education Kwatinetz was born in Brooklyn, New York and lived in Brooklyn until the third grade, when his family moved to Marlboro Township, Monmouth County, New Jersey. He graduated from Marlboro High School. He attended Northwestern University in Evanston, Illinois and was chapter president of the Delta Upsilon Fraternity. He graduated from Harvard Law School with a J.D. degree. 2Career He has worked with many celebrities, including music acts Backstreet Boys, Jennifer Lopez, and Kelly Clarkson and actors Samuel L. Jackson, Vin Diesel and Colleen Ballinger.Kwatinetz founded The Firm in 1997 to quickly become one of the top management and production companies in the industry representing talent in all facets of entertainment. He has been successful in breaking, developing, and managing the careers of artists such as KoRn, Limp Bizkit, Backstreet Boys, Snoop Dogg, Enrique Iglesias, Vin Diesel, Ice Cube, Jennifer Lopez, Kelly Clarkson, OneRepublic, Rachel Weisz, Michael Jackson, Audioslave, Pete Yorn, Puddle of Mudd, and many more. The Firm acquired Artist Management Group in 2002 to add high-profile television and film industry managers and clients such as Leonardo DiCaprio, Cameron Diaz, Kate Hudson, Benicio del Toro, Bill Condon, and Martin Scorsese and expand into an all-encompassing entertainment management and production compan