“I think it took about 5-6 months for me to realize that the business was primarily sustained from SEO traffic. At that point I started to focus heavily on SEO, and I the reaped the full benefits of that approach in my second year of business when I climbed to #1 spots for the top search terms. I didn't have much experience in SEO beforehand, but I leveraged my experience on Hacker News to push out content marketing pieces that were crucial to SEO.”
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Examples:<div><br><span style="background-color: initial; font-size: 0.875rem;">I built a robot in 2 weeks that could autonomously replicate artist paintings in black and white and, later, in color. <br><br>I launched the very first free-to-use online demo of the algorithm in A Neural Algorithm of Artistic Style, I believe 3-4 days after the paper was released. <br><br>I released an article detailing some of the things I saw when touring artists and art factories in China, which was read by Ev Williams, re-published on Backchannel, and totaled over 71k views. <br><br>When the 2048 game came out, I quickly hacked up a 2 player version and placed it under the Instapainting.com domain for SEO purposes. <br><br>Being lazy, I milked the robot I'd made earlier and hooked it up to Twitch.tv, where people could control it to collaboratively paint.</span><br></div>