“If I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.”
More from Ray Kroc
“A good executive does not like mistakes. He will allow his subordinates an honest mistake…”
“There's almost nothing you can't accomplish if you set your mind to it.”
“A little bit of luck helps, yes, but the key element, which too many in our affluent…”
“I believe that if you think small, you’ll stay small.”