“We started with the basics, removed ornamentation, and flattened the icon. And we arrived at a brighter, flatter option — but was it better? Would we feel the need to do this again in a year?”— Ian Spalter, medium.comTagged: Design, timelessness
“While the icon is a colorful doorway into the Instagram app, once inside the app, we believe the color should come directly from the community’s photos and videos.”— Ian Spalter, medium.comTagged: Design, Instagram