“The tote bag is, consciously or unconsciously, a sign of cultural currency. Reading the New Yorker implies possession of rarefied knowledge, cultural awareness and refinement of taste that goes beyond simply reading about world happenings. The tote bag allows one to, even if not intentionally, broad…”— Elizabeth Currid-Halkett, marketwatch.comTagged: Cultural Capitalism, Knowledge Signaling, Entertainment and Leisure, travel, Advertising