“He tells me to publish at 12 noon, 6 p.m., or 10 p.m., because that’s when most people are online. That’s a strange thing to say, because in my experience, everybody I know is online all the time, and that is precisely why everybody I know perpetually feels like they are bracing for a plane crash in…”— Philip Sherburne, theoutline.comTagged: Adidas, Brands, Marketing, Instagram, Social Media