“Nature is patterned, which is part of what makes a walk in the woods feel reassuring. The shapes of the branches are reflected in the veins of the leaves and the patterns of the paths between the trunks. The repeating patterns in fractals also seem to convey a logic or at least a pattern underlying…”— Douglas Rushkoff, amazon.com
“What makes fractals so interesting is that they are self-similar. If you zoom in on a shape in the pattern and look at the image at a much higher scale, you find that very same shape reappearing in the details on this new level. Zoom in again and the patterns emerge again.”— Douglas Rushkoff, amazon.com
“Once 'the shadow of the future' lengthens, we have the basis for more durable relationships.”— Robert Axelrod, amazon.com
“It is now usually cheaper to just try something than to sit around and try to figure out whether to try something. The product map is now often more complex and more expensive to create than trying to figure it out as you go. The compass has replaced the map.”— Joichi Ito, nytimes.com
“Management's job is not to fill current employees with the collected, compressed wisdom of the ages, but rather to support them in the jobs only they are actually charged with doing. Management becomes a bit like customer service department for the employees, who are the ones responsible for the bus…”— Douglas Rushkoff, amazon.com
“When a bank wants to move a big quantity of shares, for example, it doesn't want everyone to know what it is doing. If news of a big buy leaked out before the big buy could be completed, the price may go up. To hide their motions, they employ the same technique as stealth planes: they use algorithms…”— Douglas Rushkoff, amazon.com
“Our iPads and Androids are nothing like the productivity-computing tools on which they may once have been based but are instead purchasing platforms designed to increase the ease and speed with which we consume.”— Douglas Rushkoff, amazon.com
“But the initial choice to have email at all is to open a loop. The choice to open a particular email, though, constitutes entry into something more like static information. The problem is that the sender may have spring-loaded a whole lot of time and energy into that message, so that clicking on it…”— Douglas Rushkoff, amazon.com
“Flowing information, like twenty-four-hour news or MTV videos, is more like the nonnarrative experience of electronic music or extreme sports. We get a textural experience, we learn the weather, or we catch the drift. We do not get to the end; we shut it off and it continues without us.”— Douglas Rushkoff, amazon.com
“Catching up with Twitter is like staying up all night to catch up on live streaming stock quotes from yesterday.”— Douglas Rushkoff, amazon.com