“The problem with books and videos is that you can’t do anything else while you’re doing them, right? When you’re reading, you’re reading. When you’re watching a video, you can be distracted, but you have to pay attention to the video. But, if you’re listening to a podcast, you can be driving a forklift or a long haul trunk, or you can be exercising or doing the dishes. And so what that means is that podcasts free up, say, two hours a day, for people to engage in education activities that they wouldn’t otherwise be able to engage in, and that’s about one-eighth of people’s lives.”