“Simple naming, with common nouns or with proper nouns or individuals' names, is the most archaic, and still the most basic operation for setting off the known intellectually from the knower, and thereby setting off known objects from one another.”— Walter J Ong, amazon.comTagged: Old Is New, Naming, Branding, Distinguishing
“Discourse about a subject requires distance or 'objectivity' as well as proximity: the known has to be set off somehow from the knower.”— Walter Ong, amazon.comTagged: Knowing Knowing, Knowledge Approaches, Proximity