“We aren’t seeing any significant pricing differences for standard brand advertising.”— Noah Mallin, digiday.comTagged: Facebook Ads, Media Cliff Notes, Facebook Paid Reach, Facebook Algorithms
“I don’t think Facebook becomes a no man’s land for publishers, but there will be a steeper slope from publishers who do well on the platform and the mediocre middle who didn’t necessarily design content specific to Facebook’s environment. It also means that the cost of branded content may go up as o…”— Noah Mallin, digiday.comTagged: Facebook Algorithm Changes, Digital media, Content Marketing, Media Cliff Notes