“There are two futures, the future of desire and the future of fate, and man’s reason has never learned to separate them.”— John Desmond Bernal, amazon.com
“I wanted to find a reason not to be cynical—to have some faith even when nothing around me seemed to justify it.”— David Byrne, amazon.com
“They live as if they were never going to die, and die as if they had never lived”— Paulo Coelho, paulocoelhoblog.com
“I believe people are in our lives for a reason. We’re here to learn from each other.”— Gillian Anderson, gilliananderson.ws
“Love doesn't need reason. It speaks from the irrational wisdom of the heart.”— Deepak Chopra, amazon.com
“There are two ways to build a career or a business. We can go through life hunting and pecking, looking for opportunities or customers, hoping that something connects. Or we can go through life with intention, knowing what our piece looks like, knowing our WHY, and going straight to the places we ft…”— Simon Sinek, amazon.com
“The opportunity is not to discover the perfect company for ourselves. The opportunity is to build the perfect company for each other.”— Simon Sinek, amazon.com
“It is one of life’s greatest joys to wake up in the morning… every morning, With a clear sense of why that day matters, why every day matters. This is what it means to find your WHY. This is the start of an inspiring journey… your inspiring journey. Inspire on”— Simon Sinek, startwithwhy.com
“People don't buy WHAT you do, they buy WHY you do it. A failure to communicate WHY creates nothing but stress or doubt.”— Simon Sinek, amazon.com
“When most organizations or people think, act or communicate, they do so from the outside in, from WHAT to WHY. And for good reason - they go from clearest thing to the fizziest thing. We say WHAT we do, we sometimes say HOW we do it, but we rarely say WHY we do WHAT we do.”— Simon Sinek, amazon.com
“WHY: Very few people or companies can clearly articulate WHY they do WHAT they do. When I say WHY, I don't mean to make money - that's a result. By WHY I mean what is your purpose, cause or belief? WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?”— Simon Sinek, amazon.com
“I imagine one of the reasons people cling to their hates so stubbornly is because they sense, once hate is gone, they will be forced to deal with pain.”— James Baldwin, amazon.com
“Not everything which happens to us occurs with reference to something about us.”— Alain de Botton, amazon.com
“Memory is all we are. Moments and feelings, captured in amber, strung on filaments of reason. Take a man’s memories and you take all of him. Chip away a memory at a time and you destroy him as surely as if you hammered nail after nail through his skull.”— Mark Lawrence, amazon.com
“You have to love. You have to feel. It is the reason you are here on earth. You are here to risk your heart.”— Louise Erdrich, amazon.com
“The very reason I write is so that I might not sleepwalk through my entire life.”— Zadie Smith, faculty.sunydutchess.edu