The Oatmeal

The Oatmeal is a webcomic and humor website created in 2009 by cartoonist Matthew Boyd Inman (born September 24, 1982, and himself sometimes referred to as the Oatmeal). Inman, who lives in Seattle, updates his site with original comics, quizzes, and occasional articles. The Oatmeal has also made the transition to a series of books, featuring content from the webcomic as well as previously unpublished material. In 2010, TheOatmeal.com received more than four million unique visitors per month. As of 2012, The Oatmeal's annual revenue was around US$500,000; three-quarters of that was from merchandising and the rest was from advertising. Inman's latest projects has been collaboration with Elan Lee in creating the card games Exploding Kittens, released July 2015, and Bears vs Babies released June 2017. 2Website The information found in The Oatmeal's comics is researched by Inman. One comic typically takes Inman seven to eight working hours spread across three days. The comics cover an eclectic range of topics, including zombies, cats, horse care, internet and English grammar, with titles such as "What it's like to own an Apple product", "What your e-mail address says about your computer skills", "How the male angler fish gets completely screwed", "8 websites you need to stop building", "How to name a volcano", "15-ish things worth knowing about coffee" and "How a web design goes straight to hell." In "The State of the Web (Winter 2010)", Inman created the Tumbeasts as a reaction to Tumblr's regular downtimes, as a parody of the Twitter Fail Whale, and urged Tumblr to use them, which they did for a short time. When thinking of a subject to write about for the website, Inman simply picks something he is interested i