“Lucy Ricardo: Fred, you've given me an idea. I'm going to give Ricky scalp treatments. And they'll be so drastic he'll be glad to forget the whole thing. Fred Mertz: It won't work... Lucy Ricardo: Why not? Fred Mertz: Nothing has ever been invented that a man won't try if he thinks he can get his ha…”— Jess Oppenheimer, Lucy Ricardo, Lucille Ball, imdb.com