Ross Benes

4 quotes

White · Male

I am a reporter for Digiday and author of The Sex Effect. My writing has also been published by Esquire, The Wall Street Journal, Rolling Stone, New York, Mental Floss, Deadspin, Sports on Earth, SB Nation, Slate, Salon, Business Insider, Quartz, Crain's Detroit Business, Adweek, AdExchanger, The Freeman, Ratter, Eephus, Decider, The Billfold, Omaha World-Herald and Lincoln Journal Star. And my work has been blurbed by The Atlantic CityLab, The Huffington Post, NPR, Out Magazine, Nerve, Deadline Detroit, Windy City Times, and Reason.

All rimming (2)Data Insights (1)gentle (1)Publishing (1)Big Data (1)Communication (1)General Data Protection Regulation (1)Marketing (1)Patience (1)Programmatic Advertising (1)How to make data useful (1)Honesty (1)Success (1)

From “Eating Ass”

“Be up-front and open about what you’d like to do. As shocking as this may sound, not everyone enjoys giving or receiving a rim job, so talk about it in advance.”

Tagged: rimming, Communication, Honesty

“Go easy. It’s also worth noting that rimming doesn’t have to involve super-deep tonguing.”

Tagged: rimming, Patience, gentle

From “How PopSugar leveraged data to increase its branded content deals by 85 percent”

“PopSugar built tools to analyze the audience and intent data from its website and shopping platform, ShopStyle, so the content studio doesn’t have to sit around and wait for RFPs to come in but can proactively pitch brands itself.”

Tagged: How to make data useful, Success, Data Insights, Publishing

From “The GDPR will help or hurt publishers, depending on who you ask”

“The General Data Protection Regulation, which prevents brands from using a person’s data unless they have explicit permission to do so, could send more ad dollars to premium publishers that are more likely to obtain user consent than lower-quality publishers. However, it’s also possible the GDPR…”

Tagged: General Data Protection Regulation, Big Data, Marketing, Programmatic Advertising

Ross Benes

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